SEO Migration
Changing sites? Make sure you don’t lose your rankings
We migrate your website with an SEO strategy, proven processes, and a focus on real results. With Seotronix, changing platforms doesn’t mean starting from scratch.
Why is it necessary to migrate with SEO from the beginning?
After leading several SEO migration projects, we identified three common types of clients that mark the difference between success and digital chaos:
The client who plans ahead
They work together with an SEO agency from the start. The current site is audited, redirects are planned, the structure is optimized, and all critical elements are tested.
Result: Not only do they preserve traffic, but they often improve rankings after launch.
The one who shows up at the last minute
The new site is almost ready, and only then is SEO consulted. Often, structures, content, or internal logic have to be redone.
Result: The damage can be mitigated, but with higher cost, effort, and risk.
The one who has already lost traffic and rankings
The website was published without an SEO plan. Traffic dropped, URLs broke, and visibility was lost. Now, rebuilding, redirecting, and trying to recover what was lost is necessary.
Result: The damage is difficult to reverse and can take much longer.
Migrating an online store is not just a platform change. It’s a delicate technical process where every misstep can seriously affect your visibility and sales.
Migrate with experts who know what’s at stake
At Seotronix, we don’t just migrate sites: we protect your rankings, your traffic, and your investment in digital marketing.
We have a specialized team in complex SEO migrations, with real experience in ecommerce, institutional sites, and B2B platforms.
We know the technologies, understand the business, and speak your language.
Our approach combines strategy, proven processes, and personalized support so you can migrate without fear of losing everything you worked hard to build.
Success Stories
Billabong
Seotronix accompanied Billabong Argentina during their web migration, working to avoid losses in positions and sales. We accompanied the process with an SEO strategy, and we’re already leading top positions for specific important keywords to the client in terms of sales.
+40%
Non-branded traffic
3 thousand
New customers
25
Scaled positions
Migrating well is growing
A well-executed migration is an opportunity to correct errors from the previous site: confusing architecture, slow loading times, duplicate content, poorly optimized URLs, or crawling issues.
At Seotronix, we make the most of it because:
Optimized structure
We reorganize your categories and services to make them clearer and more intuitive for users and search engines.
Ultra Fast Loading
We improve loading speed from day one, optimizing every technical aspect for a superior user experience.
Flawless Technical SEO
We eliminate technical errors (404s, duplicates, etc.) that affect your rankings, ensuring a solid foundation for growth.
What types of SEO migrations do we handle?
Every project is unique and requires a tailored solution.
VTEX
Magento
Shopify
WooCommerce
Other platforms
When choosing technology, we consider aspects such as flexibility, speed, SEO ranking, and scalability. Our team analyzes your needs and advises you on implementing the most efficient option for your ecommerce.
Our step-by-step approach for a successful SEO migration
Migrating a website isn’t just about moving content: it’s about ensuring that nothing valuable is lost along the way. At Seotronix, we design a clear, detailed, and proven process so your new site is ready to rank from day one.
We analyze your current site under a magnifying glass
Before moving a single URL, we perform a comprehensive audit: evaluating structure, content, traffic, backlinks, performance, and more. This gives us an accurate snapshot of your starting point.
We preserve what’s valuable and detect what’s unnecessary
We create an inventory of all pages, tags, redirects, metadata, and images. This way, we ensure nothing important is lost and the new site includes only what adds value.
We choose the best path according to your goals
Is your current platform too limited? Do you want to scale or improve technical SEO? We help you decide, based on solid reasoning, which platform or structure is most suitable.
We participate in the design of your new website
We collaborate in building or redesigning the site to ensure it is agile, clear, scalable, and built to rank from the code.
We map and connect everything with SEO logic
We plan customized 301 redirects, carefully handling each URL so that authority and traffic are not lost. Nothing is left to chance.
We test, fix, and validate before launch
We check performance, technical errors, broken links, sitemap, robots.txt, and other key elements to ensure everything works as it should.
Let’s talk!
Schedule a free meeting and learn how our team can boost your online sales.
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Frequently asked questions
It depends on how the migration is done. If the process isn’t properly planned, you can lose traffic, visibility, and rankings. But if implemented with a well-thought-out SEO strategy, it’s totally possible to maintain and even improve the site’s performance on Google.
Yes, it’s essential. If I don’t redirect properly, I lose visibility on Google, valuable external links, and visits. It’s recommended to proceed with strategic 301 redirects one by one to avoid losing authority or traffic.
Yes. The important thing is to act quickly. In these cases, Seotronix conducts an audit to detect what went wrong and devises a plan to recover visibility and fix errors. The sooner, the better the results.
The best is to do it before starting any redesign or platform change. This allows me to avoid errors that are costly to fix later.
Yes, and you should do it. Migration is the perfect time to reorganize categories, improve navigation architecture, optimize content, and fix lingering issues. It’s an opportunity to relaunch the site with a solid SEO foundation.
Yes. Yes, if your site receives organic traffic—whether it’s a blog, institutional site, B2B platform, or service website—any migration error can cause loss of visibility. SEO is just as important.
Yes, as long as you do it with a team that knows the process well. The key lies in how the migration is executed, not in the origin.
You can choose. Seotronix can work alongside your development team or handle the entire site. The important thing is that SEO is considered from the design phase to avoid errors that cost you traffic and sales.